Jobsite and some of its leading clients take over the Metro newspaper today (2nd Feb) in a prominent cover-wrap which will be seen by the Metroís 1.7 million readers across London and the South East.
The cover-wrap is part of the second phase of Jobsiteís brand campaign which also includes heavyweight TV, print and online advertising. Utilising humorous messaging, the cover-wrap encourages the reader to make their own news by getting a new job through uploading their CV to Jobsite. By featuring the logos of leading companies and recruitment agencies that are currently advertising on Jobsite, it provides reassurance to workers that if theyíre looking for a new job, Jobsite is the place to visit. Companies featured include Orange, Lloyds TSB, British Gas, BT, Siemens, Balfour Beatty, Nationwide and Atkins.
Keith Potts, CEO of Jobsite, comments; ìThe Metro is the most popular newspaper with commuters across London and the South East, reaching almost 2 million readers, so weíre ecstatic to be promoting Jobsite across both the front and back cover. This takeover enables us to reiterate our ad campaign message that weíll do the hard work for jobhunters by searching through over 9,000 new jobs everyday to find them the right one. Itís a fantastic addition to the second phase of our advertising, which has already seen phenomenal uplift in candidate activity on our site helping Jobsite to reach jobseekers from every region and sector so that we can perform for whatever role recruiters are looking to fillî
Jobsite takes over the Metro newspaper
Cover-wrap reaches over 1.7million potential jobseekers with CV upload message
