Opinion snippets from July edition - 07/2001

Candidate Relationship Management ñ establishing your strategy

Ben Fletcher, chairman, Internet Recruitersí Network and Association


The advent of the Internet has suddenly provided recruiters with access to candidates in all the different stages of job seeking. These include candidates contemplating an immediate move and those that could be persuaded if the right job presents itself. Some are happy in their current job but want to assess the options open to them, and of course there are those who have had an unhappy week at work and want to register (at work) on a recruitment site as a form of revenge!



Recruitment marketing strategies

Jeremy Sanderson - marketing and communications division - Asia-Net. K.K.

Despite the continuing recession in Japan, or indeed perhaps because of it, the employment market in certain sectors is booming. As companies restructure and shed excess weight in order to become more competitive, they are increasingly looking for scaleable solutions to their business challenges. In todayís terms, this invariably means turning to IT solutions. Coupled with the efficiency-driven trend towards technology, is the growth of e-commerce, and the opportunities for reaching wider marketplaces, providing individualized solutions to customers, gathering and storing customer data and feeding this back into marketing strategy, that the growth of the internet has provided.



Finding high quality executive talent on the net
Johann Diaz - CEO - MBAmatch.com

The talent war
It is widely accepted that the war for high quality business leaders is now well underway. In fact, in several sectors of the business community it has been raging for some years.

Company directors and headhunters across the world, but perhaps especially in North America and Europe, are independently recognising that businesses are already desperately short of next generation leaders.

And three trends threaten to exacerbate this problem over the coming years:



E-recruitment solutions = E-business opportunities
Melanie Rembrandt - public relations manager - CareerSite Corporation

While current headlines announce the latest dot.com closures, many e-business leaders are wary of using online recruitment solutions to provide new services for site visitors. However, these professionals might be missing out on an excellent growth opportunity. According to the Boston Globe and Kennedy Information, ìÖthis part of the Internet economy is workingÖthere seem to be solid business plans and good market returns for these [online recruiting] companies.î



Will niche portals lose out to megasites?
Peter D. Weddle - weddles.com

There are niche sites for everything from accounting positions and openings in Milwaukee to proctology jobs and opportunities at dude ranches and ski resorts. Yet, far too often, these smaller sites are nothing more than lite versions of the larger recruiting destinations. Instead of offering a customized service keyed to a specific customerís needs, they provide a general service that cannot match the range and depth of capability available at the megasites. The inevitable result is similar to what happens when a local clothing store competes with WalMart -- you can kiss the smaller vendor goodbye



Profit warnings hit sector sentiment
HSBC business service team - Matthew Lloyd, Tom Sykes & Jaime Brandwood.
A rash of recent profit warnings has cast doubt on many of the valuations in the sector. The specialist area has been the first to be hit with the worst performing sectors being Telecoms, IT & Investment Banking.



How I did it with workthing
Andy Baker - Managing Director - workthing
I then took a year out to do an MBA at IMD Business School in Lausanne, Switzerland; sounds cushy doesn't it, but it wasn't. IMD is an amazingly demanding course. One of the attractions for me was the chance to work in an international environment, and in my class of 80 students there were 39 nationalities. MBAs are not for everyone (and they are bloody expensive in Switzerland!) but I gained incredible confidence and skills from the year. Take a minute to work out how much learning and development you or your company has invested in you in the last couple of years. In my view itís essential for everyone, regardless of experience or stage of career, to think of themselves as an asset that needs continual development.



Are you a subscriber to Online recruitment magazine?

To receive all the latest News, Reviews, Opinions, Profiles and Features why not subscribe today!

To subscribe follow the link below or click the ëMAGAZINE SUBSCRIPTIONí button at the top of the page.

http://www.onrec.com/content2/subscribe.asp