Peopleclick Authoria,
offering a unique combination of best-of-breed suite solutions for Talent
Management, Vendor Management and Workforce Compliance and Diversity, today
announced its emergence under a new vision-driven brand as Peoplefluent™. The new corporate identity launches following a
three month brand engagement, commencing first with its 650 employees
then through extensive focus group research with top Human Resources
executives from a range of geographies, industries and disciplines. The
research findings represent views from both mid-sized organizations and large
global businesses. The Peoplefluent™image, logo and
website will be formally launched today at Society for Human Resource
Management (SHRM) Conference in Las Vegas, running from June 26-29, 2011 (visit
the Peoplefluent™ at booth #2117).
Commenting on the
name and brand, Charles S. Jones, Chairman and CEO of the new Peoplefluent, said, “We are very pleased with the
direction provided to our new brand by a comprehensive group of senior HR
management professionals that comprise our target audience. It is a
powerful endorsement of our long-term vision and the true potential of the
changing integrated Talent Management Suite.”
This broad Talent
Management endeavor demands a level of fluency about individual employees far
greater than what has been realized in the marketplace today. With the new Peoplefluent brand, the Company sets out to
establish a new identity that better reflects the customer-inspired vision it
conceived and began to build more than a year ago.
In the past two
years, Peopleclick Authoria has deftly executed a deliberate and calculated
evolution of its vision to engage and understand the total workforce.
Fueled by the needs of its customers, the Company has dramatically expanded its
product lines and capability through strategic acquisitions investing almost
$200 million. The Company has also spent more than $61 million over
approximately two years on research and development with a targeted focus
on analytics, collaboration and mobile applications. In addition to the
traditional components of a Talent Management suite, which would include,
recruiting, compensation, performance management and succession planning, the
Company’s solutions also enable the broadest view of the entire workforce. This
workforce view is inclusive of employee and non-employee workers, and addresses
the complex needs of compliance and diversity and it offers unmatched visual
data and workforce analytics.
“Ultimately, one of the
greatest values of Talent Management software is its ability to deliver actionable
information about people to line managers and executives – essentially making
the organization ‘fluent about the people’ part of the business,” said Josh
Bersin, CEO and President of Bersin & Associates. “Peoplefluent has
always had one of the most powerful and complete solutions for workforce
analytics and decision making, so the new name captures this strength of
helping organizations unlock and leverage knowledge about their people.”
In the coming weeks, Peoplefluent intends to announce a new ‘Fluency
Methodology,’ a structured customer engagement model built around five
essential Talent Management assessment criteria. This new methodology is
being developed to assist customers in understanding their own workforce
environments and opportunities, to help them address the changing market
conditions that are impacting the total workforce landscape, and to support
them with proven expertise in the deployment of collaborative and mobile
initiatives. In addition, this week, Peoplefluent will be introducing its new Fluency on the Move mobile product line, broadly expanding
its product reach and capability.
Visit the Company’s new corporate website at www.peoplefluent.com.