Monster.co.uk, the UK’s leading online recruitment and careers specialist has launched a campaign to ‘Bring Back Britain’s Lunch Hour’ with a dedicated website, PR and social media campaign. The campaign website bbblh.co.uk will feature advice, tips and ideas from a range of experts including recipes from Chef Gizzi Erskine, nutritional advice from Fiona Hunter, life-coaching from Carol Ann Rice and fitness tips from Kevin Hubble.
As part of the campaign Monster commissioned a survey which found a staggering 19% of us take under 15 minutes for lunch and over 10% admit we never take a break at lunch time! It seems even when we do take a break, the most popular activity is catching up on e-mails and phone-calls which means never leaving our desks.
When asked what we’d rather be doing the most popular choice was reading (22%), closely followed by the power nap (22%). Regardless of time taken, less than 1% of us think that working is a good way to spend our lunch hour*.
The survey highlights a growing trend in a climate of job insecurity to be present at our desks at all times. However, time and time again this proves an ineffective way of working.
Isabelle Ratinaud, Marketing Director at Monster says:
“The campaign will be a launch pad to engage with employees in a fun, interesting and informative way by encouraging them to think about working smarter. So many people are stuck in working habits which are not benefiting them or their employer. Taking time out of the working day can really help bring into focus what is important, whether that is in their current role, or in a new one – being chained to a desk just doesn’t work!”
To find out more and create your perfect lunch hour visit www.bbblh.co.uk
