Collabor8 Launches NetRep

New Company''s Technology Brings The Recruitment Industry''s eCommerce Alive

It is generally recognised that eCommerce and eSales websites work well for products and services that
essentially sell themselves. But what if they don''t? What if the decision making process is not clear-cut? The chances are that it means a lost opportunity or, more importantly, a candidate that could otherwise be easily
placed.

Collabor8, a new, venture-funded company based in Newcastle-under-Lyme, has come up with an answer to the problem with the launch of NetRep(tm).

NetRep is a live web-chat technology that enables recruitment companies to deliver the high street branch experience. The technology allows potential
applicants to be profiled as they browse around websites, enabling high calibre applicants to be quickly and easily identified. Recruitment consultants sit behind the website and can proactively advise e-applicants via browser-based web chat while they are online.

With NetRep, online recruitment consultants can offer initial consultations and generally take care of the ''legwork'' for high street branches who then
receive quality, well-matched candidates. This initial online consultation reduces the time of the whole recruitment process while the personal assistance helps candidates through critical visitor dropout points, for
example, upon registration. The technology helps improve recruitment companies'' conversion ratios and allows high volume candidate screening to be done with a significantly lower cost model.

Lead generation and customer service are vital components for all businesses, whether they''re operating in a traditional bricks-and-mortar environment or on the web, says Mike Smithson, Collabor8''s Sales Director.

By personalising applicants'' web experiences and proactively initiating contact with them when they are most receptive, NetRep delivers the High Street recruitment company experience online, dramatically increasing
conversion and satisfaction rates.

Successful early adopters of NetRep include Pertemps, a multi-branch recruitment agency, who are using the technology to identify the best candidates for available jobs.