Manage your CV data effectively

Are you ready for handling your data in such a way that you will not fall foul of the Data Protection rules or the new rules on direct marketing to be introduced through the Privacy and Electronic Communications (EC Directive) Regulations 2003, which come into effect on 31st October 2003?

The new regulations mean that information held by you can no longer be used for direct marketing activities unless you have obtained the explicit consent of the individual involved. Consequently, it is imperative that businesses retain control of their information and the consent that they have to use it. Your company should always be able to show a valid reason for retention. Furthermore, individuals now have the right to seek compensation for any damage or distress a businesses non-compliance may cause. Remember, if you e-mail someone who has not agreed to receive e-mails from you in advance of it being sent, then you could be sued and/or charged.

It is timely that Essex-based Probit-e Limited have announced the launch of CypherBaseTM, a software tool which will automate the time-consuming and costly process of validating and managing your CV database. At just 495 VAT per copy, which manages up to 50,000 CVís, you can be well on the way to being compliant with this section of the Data Protection Act.

For more information on CypherBaseTM, call 0870 7490028. To order CypherBaseTM, please send your order and cheque made payable to ìProbit-e Limitedî to the value of 581.62 per copy. Please send this to CypherBase Sales, Probit-e Limited, Wren Hall, 152a High Street, Chipping Ongar, Essex, CM5 9JJ.