CashFriday has signed a deal with Job Channel.tv, offering its clients access to reduced-rate TV job advertising.
Tom Atkinson, MD of CashFriday, commented, ëInteractive digital TV is in more homes than ever before, reaching an audience of 30 million and is an effective means of communicating with the candidate market. All our clients are in the temp sector and the majority of them place permanents as well: we feel this medium is useful for advertising both types of vacancy.
ëThe Job Channel.tv platform is available on Sky, ntl, Telewest, ondigital, OpenÖ. and Bush Internet and at í I plus kiosksí. The kiosks are sited in public places, bus stops, train stations, university campuses etc. Around 4,000 kiosks are forecast UK-wide within the next 5 years.
www.cashfriday.com
CashFriday in deal with Job Channel.tv - 08/2001
-