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Stuart Gentle Publisher at Onrec

New web site for Preferred International.

www.preferredintl.com

Preferred International, has unveiled the latest version of its website.

The site at www.preferredintl.com has been developed to accommodate the continuing additions to the service portfolio and in line with its pan-European orientation. It is focused both at businesses who are looking for a fast and effective solution to resourcing projects and services, and individuals who are looking for new career opportunities in the UK and internationally.

Convinced by the business benefits and economics of the previous web site, Preferred International have invested in a new customer interface with a look and feel which is reflected in all through-the-line marketing activity. Visitors to the site will also discover a more user-friendly navigating system so that information is easier to find and quicker to load. The site offers:

A comprehensive jobs database that is updated in real time.
Candidate job search workspace personalisation.
Job application directly to the relevant consultant.
Useful links and resources for business and job seekers.
Free tips and tricks for contract and permanent jobseekers.
Regular articles and news from industry experts.
Comprehensive information on resource solutions and services.
Details on the Preferred International partner programme.

Kerry Jago, Marketing Manager commented: ìWe found that using the Internet compared with traditional media has attracted a larger number of quality candidates, so we have invested in this new improved website. Itís a great resource for both clients and candidates - we are able to advertise live job vacancies, provide additional information, encourage more re-visits to the site and to really extend our ëreachí.î

The new site provides a platform for offering future e-commerce solutions to clients and candidates. In the first quarter of this year Preferred International will invest in web site ëstage twoí to further its web-leading functionality in what is considered to be one of the foremost sectors for business via the web.

This marks the beginning of a new strategic direction for the company: ìWe have set aggressive growth plans and expanded the service portfolio for 2003 - whilst developing important customer and partner relationships. We wanted to make sure the site reflects this strategy,î added Kerry.

www.preferredintl.com