Culture15, the AI-enabled culture measurement platform, has today unveiled the latest generation of Rose, its pioneering AI culture assistant, to help senior leaders, managers and people teams turn organisational culture data into practical action.
Built around the realities of day-to-day management and trained on an organisation’s own data, Rose makes culture insight clearer, more accessible and easier to act on. It helps leaders and their teams understand what is shaping behaviours across the business, identify priorities for improvement, and make more informed decisions about where to focus their efforts.
The launch comes as organisations face growing pressure to show how culture affects internal workplace behaviours and business performance. Strategy is shaped by how people behave every day. Yet culture has long been seen as too intangible to measure or manage with confidence. Rose helps close that Culture Gap®. It gives businesses faster access to the insight they need to understand their current culture, pinpoint the action needed, and support change at scale.
The latest version of Rose builds on Culture15’s original AI assistant, representing a significant step forward in how organisations interpret culture data, understand its context and turn it into practical, role-specific advice. Senior teams will now have strategic clarity on their organisation’s culture, with high-level views of the data, benchmarking against similar organisations and comparisons across departments. Managers receive practical support for day-to-day leadership, with Rose providing analysis and recommended actions tailored to their team. People & Culture teams can also monitor progress without manually managing every interaction, allowing them to scale support across the business. With recommended actions for each user’s role, team and organisational context, Rose makes culture guidance relevant and actionable across the business.
Rose enables organisations to:
- Understand what is driving behaviour, using the 24/7 chatbot functionality to explore quantitative and qualitative feedback and identify the behaviours shaping performance.
- Turn insight into action by receiving recommended actions tailored to role, team and organisational context.
- Support adoption at scale by giving users common request prompts as a starting point, providing platform guidance, and responding in their typed language to make culture insights accessible across global teams.
“Culture doesn’t live in values statements. It shows up in how people make decisions, work together and deliver against strategy every day,” said Charlie Coode, Founder at Culture15. “The new generation of Rose is designed to make that visible and actionable. By drawing on an organisation’s own Culture15 data, it gives leaders and managers practical guidance on what is happening in their culture, why it matters and where to act next. Our view is simple: if culture shapes business outcomes, businesses need to manage it with the same clarity and confidence as any other performance indicator.”
Turning culture into measurable business impact
Rose extends the capabilities of Culture15’s wider culture management platform, which helps organisations map, measure, modify and maintain the behaviours that drive performance. Trusted by 80+ leading organisations to measure and manage culture, including BMJ, The British Army, ITN, Concurrent Technologies and many more across 59 countries, Culture15 already gives businesses a practical way to connect culture change with measurable progress. Since Concurrent started using the Culture15 platform in March 2023, its share price has tripled. Over this period, the company has benefited from a more aligned culture, supporting a 57% increase in profit and a 46% growth in revenue. Culture15’s ability to make culture measurable, actionable and commercially relevant helps organisations manage culture with the same clarity and confidence as any other driver of business performance.
